Panasonic taps into a familiar, groggy morning quandary: forgetting the day's date. This ad introduces the Model RC-6493 digital clock radio, a product that seamlessly combines an alarm with an internal calendar. Beyond just alarming you, it also tells you it's, for instance, "Sunday the 18th". Add to that the promise of waking up to your preferred radio station or a chirping-bird sound, and it caters to both utility and comfort. By highlighting a common issue and presenting a simple, effective solution, Panasonic resonates with anyone who's had a disoriented start to their day.