Ye... You heard that right... Kanye West and his brand YEEZY purchased a 2024 Super Bowl ad slot for $7 million to display this very low-budget video, recorded with just his phone and making fun of the fact that he had to spend all of the ad budget on this ad slot, rather than the video itself, and then giving the viewers a call to action to go to his website YEEZY.com. Sources say that the ad generated almost 300,000 orders for YEEZY, totalling around $19,000,000 in sales in less than 24 hours.