Excellent UGC ad by Adobe showing how you can create awesome brand identity through one of their most popular products, Photoshop. This post got over 4M views, over 400k likes, over 17k saves and over 1k shares. It also got over 1k comments, with a lot of people asking to show more posters being redesigned, which allowed Adobe to rinse and repeat on this concept a few times successfully by creating new videos as responses to the comments.